Is Graspr the new sanctuary for the true professional | Evolution of Video
Graspr was launched on Tuesday, September 25th, is already being said to be the new sanctuary for true professionals, hobbyists, and enthusiasts. Graspr plans to become the online platform of choice for “teachers†and learners who wish to amplify their passions through collaboration, seek the experience of others, and market their know-how.
Graspr is a social media and learning company building the first interactive, online community that enables people to connect and share their life experiences and expertise with people who are seeking it. The community is built around topic-specific videos in a variety of interest categories, such as home & garden, cooking, crafts, sports, and more.
“Graspr is not just another video site or social networking community,” says Teresa Phillips, founder and CEO, Graspr. “Graspr looks beyond book knowledge and verified experts to experiential knowledge and communities of practice that include fitness instructors, chefs and food enthusiasts, home improvement specialists and many other practitioners.”
Graspr takes a step beyond its normal social networking features such as sharing and book marks, by adding unique communication and video tools to give users an enhanced learning experienced with real-time connections to others.
Graspr’s benefit’s and features include:
Consumers
- Something for everyone. Graspr delivers high quality, instructional videos from across the Internet - all in one place. Graspr currently hosts over 10,000 videos from 1,100 producers, across 15 categories and 250 sub-categories and is adding hundreds of new videos daily.
- Quickly find what you’re looking for. Graspr balances Search and Browse modes within the product to equally accommodate knowledge discovery and problem solving.
- Find videos that match your skill level. Graspr videos are rated for each skill level - Beginners, Intermediate or Advanced - helping you select the best-suited videos for your stage of learning.
- No guesswork in what to watch next. Graspr groups interdependent videos into Series to advance your learning in a particular topic, as well as recommends other, relevant videos to you.
- Get where you want to go faster. With Graspr Scenes, you can conveniently jump to the parts within videos that interest you most.
- Benefit from cliff notes. Take notes within videos and share them with friends or the entire Graspr community.
- Connect now with someone who knows. Chat in real-time with others who share your passion and swap stories, share tips or seek advice.
- Enrich your learning. Download learning aids such articles, recipes or illustrations provided by the community.
Producers
- Rise about the chaos. Graspr users are only looking for high quality, instructional content and the teachers behind it - all the time.
- Get smart about learners. Graspr offers tips and tools for creating powerful “how-to” videos and offers a dashboard to keep you apprised of usage and performance.
- All it takes is a little know-how. Graspr’s editor takes the guesswork out of technology and instructional design, empowering you to focus on your audience and message.
- Make a bigger impact. With Graspr’s soon-to-be-released editor, add titles and transitions to enhance your videos and experience the difference in viewership.
- It’s all about you. Graspr’s brand doesn’t get in the way of your identity. Easily add your own logo and signature to your videos.
- Grow your audience. Graspr provides many features such as Series, Scenes, and Attachments for you to enhance your videos and offer your viewers a richer learning experience.
- Connect with your fans. Communicate with your audience via chat, messaging or discussion forums.
- Make some money. Graspr shares advertising and premium content revenue with its producers. (coming soon
Be sure to check up on Graspr and what is to come because there could be something big here. If you would like to find out any additional information visit their website at www.graspr.com
Popularity: 23% [?]



























Interesting to see new video syndication sites in a more niche vertical.
This kinda plays off of a post I just did on search engine journal about mobile phone social networks. Seems like a growing trend in video is going to be niche related.
Comment by Joe Whyte — October 2, 2007 @ 1:37 pm
This is good stuff. But i do believe it will catch the trend very soon as people are realizing it and niche is the key.
Comment by Avtar — October 2, 2007 @ 2:06 pm
Also check out http://www.5min.com as a comparison to Graspr.
One thing I’d say Graspr needs to work on is the design. It could be improved on greatly - bring in the 2.0 aspect.
Comment by Adam Maywald — October 3, 2007 @ 11:50 am
Hm…the trouble is, there are good ideas, and then there are good ideas that take. Will be interesting to see is Graspr is actually grabbed by popular imagination.
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